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Gerofinance
Gérofinance, property leaders in French-speaking Switzerland

Gerofinance

360° support: calls for tender, GDPR/LPD compliance and digital performance of Gerofinance

Gerofinance | Régie du Rhône, a major real estate player in French-speaking Switzerland, approached Geekworkers to strengthen its digital impact. Our support covered the valuation of calls for tenders, GDPR/LPD compliance, and the optimization of Google Ads campaigns and tracking, providing Gerofinance with more impactful communication, compliant platforms, and autonomous teams.

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Strategic strengthening of Gerofinance's digital ecosystem 

Our support has solidified Gerofinance's digital approach on several critical fronts:

  • Professionalization of calls for tender: better structured, more impactful responses supported by innovative digital tools.
  • Successful compliance: websites aligned with LPD/GDPR requirements and proper configuration of Consent Mode V2, minimizing risks.
  • Improved advertising performance: Google Ads campaigns optimized for better return on investment thanks to detailed analysis and precise tracking.
  • Skilled marketing teams: trained and autonomous staff on the main digital analysis and advertising tools (GA4, Google Ads, GTM, Meta Ads, LinkedIn Ads).
  • Technical optimization: better management and performance of their website ecosystem thanks to expertise on their internal CMS.

This collaboration demonstrates Geekworkers' ability to act as a 360° strategic partner, bringing together technical expertise, marketing, training, and consulting to address the most demanding digital challenges. Are you facing the same challenges? Trust us, just as Gerofinance | Régie du Rhône did. 

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Livrables techniques

Digital transformation and global strategy for a leading real estate player

To meet the expectations of Gerofinance | Régie du Rhône, we provided proactive monitoring and tailored digital advice to guarantee the efficiency and security of their digital assets.

Full support for sales responses and real estate communication

Strategy: Strengthen impact and innovation in commercial responses

  • Advice and coordination: comprehensive support for designing and presenting responses to major calls for tender (e.g. Quai Vernet project), guaranteeing clarity, professionalism and maximum impact.
  • Design and presentation: creation of elegant submission documents and interactive models (Figma), supplemented by dynamic supports (Google Slides) to promote projects with impact.
  • Dedicated digital solutions: development of mini-sites and specific web platforms, offering stakeholders an immersive experience and enhancing each real estate project.

Technical expertise: platform compliance and performance

Strategy: ensuring compliance, security and digital efficiency

  • LPD/GDPR compliance audits: analysis of Gerofinance websites to identify deviations from data protection regulations (Swiss DPA and European GDPR) and provide specific recommendations.
  • Implementing Google Consent Mode V2 : technical configuration of Google Consent Mode V2 to ensure data collection in accordance with user choices and legal and advertising requirements.
  • Technical audit and CMS optimization: technical audits to identify areas for improvement (performance, safety, structure) and optimization of the Internal CMS owner for better management and performance of the group's sites.

Digital marketing: advertising effectiveness and team autonomy

Strategy: Maximize the ROI of advertising investments and strengthen internal autonomy

  • Google Ads audit and optimization: analysis of existing campaigns, detection of weaknesses and opportunities, then optimization (structure, targeting, bidding, negative keywords) to improve return on investment.
  • Advanced tracking via GTM: implementation of a tagging plan via Google Tag Manager (GTM) for accurate tracking of conversions and KPIs across all sites.
  • Personalized team training: sessions of tailor-made training for internal marketing teams on key tools: Google Analytics 4 (GA4), Google Ads, Meta Ads, LinkedIn Ads and Google Tag Manager.

Ongoing strategic partnership

Strategy: Offer proactive support and visionary digital advice

Implementation of monthly support (800 CHF/month) combining ongoing technical and marketing support, strategic advice on the evolution of the digital landscape and ongoing optimization of Gerofinance's digital assets.

Avis du client

Je n'ai pas de mots pour exprimer ma gratitude concernant l'accompagnement que l'équipe Geekworkers à mis en place pour me séparer, en douceur, de mon ancien site devenu obsolète tant sur le plan technique que pratique. Pleine d'appréhension, l'équipe à su être à mon écoute et réaliser, avec moi, tout ce qu'il fallait pour construire un nouveau site correspondant à ce qui collait à mon univers. Ultra réactifs, l'équipe de Geekworkers répondait à chacune de mes demandes faisant avancer le projet d'une manière fluide et concrète....
Anita Perdreau
dunclic.com
Serious, efficient and friendly are the words that spontaneously appear after a month and a half of work on my future page.
Turkey Lucidity
depotclesecurite.ch
Very good service, follow-up and professionalism. I highly recommend them.
Silvia Castillo
Geekworkers gave me a clear, actionable vision for developing Bobi. Their recommendations on SEO, digital acquisition and platform optimisation were relevant and impactful. A professional and efficient team that I recommend without hesitation! 🚀
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bobiapp.ch
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Newash SA
newash.ch
GeekWorkers created an effective, modern landing page that was perfectly suited to our objectives. Their team showed great professionalism, and the work was carried out quickly and meticulously. We're delighted with the end result and would highly recommend their services for any web project.
Ernesto Carreño
ernestdetailing.ch
Un grand merci à Geekworkers pour la réalisation de mon site web. Leur professionnalisme, écoute et expertise ont fait toute la différence. Une équipe au top que je recommande vivement ! Leur réactivité et leur aide dans la création de mon contenu ont été un avantage réel. Une analyse approfondie de mes besoins a été réalisée dès le départ et un accès permanent à l’évolution du projet m’a été octroyé. N’hésitez pas de travailler avec eux.
Michel Rey
zenityacademy.ch
Thank you to Geekworkers for their exceptional work! They understood my vision perfectly and created a landing page exactly as I wanted it. They were professional, creative and responsive throughout the project. I'm delighted with the result, which perfectly reflects the image of my application. I'd highly recommend their services to anyone looking for a quality digital agency!"
Senghane Lmighty
whodaboss.app
A huge thank you to Geekworkers for their excellent work on my website. Their responsiveness, professionalism and creativity made all the difference. A smooth collaboration and results beyond my expectations. I highly recommend!
Chiara Cuffaro
chiaracuffarokinesiologie.ch

Vous avez un projet à valoriser ?

Un site web n’est pas une simple vitrine.

C’est un outil stratégique qui doit attirer, rassurer et convertir.

At the house of Geekworkers, nous concevons des sites professionnels clairs, performants et orientés résultats. Qu’il s’agisse d’un site vitrine, d’un site corporate ou d’une plateforme sur mesure, chaque projet est pensé pour valoriser votre activité et générer des opportunités concrètes.

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