Strategic and technical deployment
Geekworkers developed a complete digital solution for Gymneva to stand out in a highly competitive market.
Premium identity and high-end brand image
Strategy: Premium branding and a modern online storefront powered by Webflow
Geekworkers designed an elegant and consistent visual identity—logo, color palette, typography, and overall graphic style—to reflect Gymneva's premium positioning. The Webflow website was then structured with a minimalist yet impactful user experience, showcasing the international expertise and coaches through clean design, skillful animations, and conversion-focused landing pages.
Smooth and intuitive booking and subscriptions
Strategy: Development of a booking system + subscription management + secure payments
Geekworkers has integrated a comprehensive module allowing users to book sessions (individual, duo, group), choose a coach, manage their subscriptions, and pay online via Stripe smoothly and securely. The system was designed to minimize friction: dynamic calendar, simplified payment process, and automated notifications to boost booking rates.
Centralized back office and optimized operational management
Strategy: creation of a customized administration space for unified management
We developed a secure back office that centralizes all operations: customer tracking, subscriptions, bookings, payments, coach schedules, and reporting. The interface was designed to be simple, fast, and intuitive, allowing the Gymneva team to manage daily operations independently, with a scalable structure to support growth.
Acquisition and conversion maximized
Strategy: Comprehensive SEO, optimized UX, and conversion-oriented content
Geekworkers optimized the entire platform: SEO structure using Rank Math, optimized copywriting on key pages, performance improvements (speed), targeted landing pages for ads, and a redesigned user journey to convert visitors into customers. A content strategy focused on expertise (coaching, wellness, training) enhances visibility and attracts a qualified audience.