{"id":25271,"date":"2025-05-14T09:05:04","date_gmt":"2025-05-14T08:05:04","guid":{"rendered":"https:\/\/geekworkers.ch\/?post_type=portfolio&#038;p=25271"},"modified":"2026-02-10T17:42:54","modified_gmt":"2026-02-10T16:42:54","slug":"express-cleaning","status":"publish","type":"portfolio","link":"https:\/\/refontegw.geekworkers.dev\/en\/portfolio\/express-cleaning\/","title":{"rendered":"Express Cleaning"},"content":{"rendered":"<h2 class=\"wp-block-heading\">Strategy and technical solutions deployed<\/h2>\n<p>Geekworkers created a web platform for Nettoyage Express, optimized for services and conversion with WordPress, Elementor and Crocoblock.<\/p>\n<h3 class=\"wp-block-heading\">Structure and present the cleaning offer<\/h3>\n<p><strong>Strategy: use of custom content types and a clear architecture.<\/strong><\/p>\n<p>Thanks to <strong>JetEngine<\/strong> (Crocoblock), we have created custom content types for each cleaning service (End of Lease, Terraces, Solar Panels, etc.). This allows for a detailed and structured presentation of each service on dedicated pages, designed with <strong>Elementor<\/strong> for an attractive and informative layout.<\/p>\n<h3 class=\"wp-block-heading\">Generate qualified quote requests<\/h3>\n<p><strong>Strategy: integration of advanced forms and visible calls to action.<\/strong><\/p>\n<p>The tool <strong>JetFormBuilder<\/strong> (Crocoblock) was used to create personalized and potentially conditional quote request forms, allowing for the efficient collection of necessary information. Clear calls to action are strategically placed throughout the site to encourage contact.<\/p>\n<h3 class=\"wp-block-heading\">Affirming the brand&#039;s identity and values<\/h3>\n<p><strong>Strategy: creation of dedicated &#039;About&#039; pages and highlighting of commitments.<\/strong><\/p>\n<p>A detailed &#039;About&#039; section traces the company&#039;s history (link to Recyclage Express), introduces the team and highlights the core values: Ecology, Accessibility, Quality. The overall design, created with <strong>Elementor<\/strong>, reinforces the professional and reliable image of Nettoyage Express.<\/p>\n<h3 class=\"wp-block-heading\">Optimize local visibility<\/h3>\n<p><strong>Strategy: basic SEO setup and performance tracking.<\/strong><\/p>\n<p><strong>Rank Math SEO<\/strong> has been configured to optimize the site for search engines on relevant local queries. <strong>Site Kit<\/strong> and <strong>PixelYourSite<\/strong> are integrated to analyze traffic and conversions, enabling a data-driven marketing approach. <strong>WP Armour<\/strong> helps with security by filtering spam from forms.<\/p>","protected":false},"featured_media":25345,"menu_order":0,"template":"","secteurs":[113],"class_list":["post-25271","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry","secteurs-commerce"],"_links":{"self":[{"href":"https:\/\/refontegw.geekworkers.dev\/en\/wp-json\/wp\/v2\/portfolio\/25271","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/refontegw.geekworkers.dev\/en\/wp-json\/wp\/v2\/portfolio"}],"about":[{"href":"https:\/\/refontegw.geekworkers.dev\/en\/wp-json\/wp\/v2\/types\/portfolio"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/refontegw.geekworkers.dev\/en\/wp-json\/wp\/v2\/media\/25345"}],"wp:attachment":[{"href":"https:\/\/refontegw.geekworkers.dev\/en\/wp-json\/wp\/v2\/media?parent=25271"}],"wp:term":[{"taxonomy":"secteurs","embeddable":true,"href":"https:\/\/refontegw.geekworkers.dev\/en\/wp-json\/wp\/v2\/secteurs?post=25271"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}