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Recycling Market

Recycling Market

Leader in second-hand e-commerce (< 2 years). Top 3 Google (< 6 months) via SEO & WooCommerce platform.

Initiated by the founders of Geekworkers, Thomas and Esteem Okoro, Recycling Market It is revolutionizing the second-hand market in French-speaking Switzerland. Faced with waste, the aim is to give a second life to objects through an accessible online marketplace.

Geekworkers deployed an aggressive SEO strategy and developed a custom WooCommerce platform with advanced features to generate sales without advertising.

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Le défi

Our approach

Résultats concrets

Recyclage Market: Switzerland's leading online second-hand marketplace, using SEO and innovation, without paid advertising.

Initiated and run by Geekworkers, Recyclage Market has become a benchmark for the circular economy in French-speaking Switzerland, proving the effectiveness of an organic 100% digital strategy:

  • Exceptional SEO positioning: Top 3 Google rankings in less than 6 months on major keywords, generating qualified traffic and sales without an advertising budget.
  • Established market leadership: A key player in the online second-hand market in Switzerland in less than 2 years, based on organic growth.
  • Custom e-commerce platform: High-performance and customized WooCommerce store (Crocoblock) with unique features (tiered pricing, stock sync GSheets, etc.).
  • Engaged and active community: over 20,000 members on Facebook, a powerful lever for brand awareness and direct traffic.
  • Optimized management: resolving logistical (delivery) and single stock challenges through customized technical solutions.

Thanks to custom SEO and WooCommerce, Recyclage Market is in the top 3 on Google in less than 6 months, demonstrating that our digital expertise is profitable.

Are you aiming for the first page of Google and sustainable growth without relying on advertising?

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Livrables techniques

Strategic and technical deployment

Creation of a website and an online store

Strategy: WordPress and WooCommerce for a flexible and secure platform
Geekworkers built the Recycling Market website on WordPress, allowing for easy content management and seamless administration. WooCommerce was integrated to efficiently manage an extensive product catalog and secure transactions.

Customization and advanced features

Strategy: Elementor & Crocoblock for optimal UX and presentation
Elementor made it possible to customize each page of the store, while Crocoblock (JetWooBuilder and JetSmartFilter) enriched the e-commerce experience with advanced product filters and custom layouts, ensuring intuitive and engaging navigation for customers.

SEO optimization and content strategy

Strategy: Optimized organic visibility and local SEO

  • Keyword analysis and selection: Semrush identified high-traffic terms, and Rank Math was used to optimize each page and post.

  • SEO Blog: regular creation of informative content to establish Recyclage Market's authority in the sale of second-hand products.

  • Local SEO: Google My Business optimization with complete information, photos and review management to improve visibility and local trust.

Social media campaigns

Strategy: targeted engagement and synergy with SEO
Facebook and Instagram were energized with interactive campaigns aligned with ecological values, boosting brand awareness and converting visitors into customers. Regular posts and backlinks supported the overall SEO strategy.

Integration of advanced features

Strategy: Automation and optimized customer experience

  • Price reductions available: Implementation of dynamic pricing to boost sales.

  • Automated delivery: Real-time calculation based on distance and weight.

  • Inventory management: Synchronization between physical store and online store via Google Sheets.

  • Interactive wishlist: Notifications to build customer loyalty and engagement.

Avis du client

Je n'ai pas de mots pour exprimer ma gratitude concernant l'accompagnement que l'équipe Geekworkers à mis en place pour me séparer, en douceur, de mon ancien site devenu obsolète tant sur le plan technique que pratique. Pleine d'appréhension, l'équipe à su être à mon écoute et réaliser, avec moi, tout ce qu'il fallait pour construire un nouveau site correspondant à ce qui collait à mon univers. Ultra réactifs, l'équipe de Geekworkers répondait à chacune de mes demandes faisant avancer le projet d'une manière fluide et concrète....
Anita Perdreau
dunclic.com
Serious, efficient and friendly are the words that spontaneously appear after a month and a half of work on my future page.
Turkey Lucidity
depotclesecurite.ch
Very good service, follow-up and professionalism. I highly recommend them.
Silvia Castillo
Geekworkers gave me a clear, actionable vision for developing Bobi. Their recommendations on SEO, digital acquisition and platform optimisation were relevant and impactful. A professional and efficient team that I recommend without hesitation! 🚀
Bobi
bobiapp.ch
Je souhaite exprimer ma profonde satisfaction envers Geekworkers. Leur service client remarquable , leur professionnalisme et leur engagement envers la satisfaction du client sont véritablement impressionnent . Mon expérience a été exceptionnelle et je recommande vivement cette entreprise. Mercie pour votre service.
Newash SA
newash.ch
GeekWorkers created an effective, modern landing page that was perfectly suited to our objectives. Their team showed great professionalism, and the work was carried out quickly and meticulously. We're delighted with the end result and would highly recommend their services for any web project.
Ernesto Carreño
ernestdetailing.ch
Un grand merci à Geekworkers pour la réalisation de mon site web. Leur professionnalisme, écoute et expertise ont fait toute la différence. Une équipe au top que je recommande vivement ! Leur réactivité et leur aide dans la création de mon contenu ont été un avantage réel. Une analyse approfondie de mes besoins a été réalisée dès le départ et un accès permanent à l’évolution du projet m’a été octroyé. N’hésitez pas de travailler avec eux.
Michel Rey
zenityacademy.ch
Thank you to Geekworkers for their exceptional work! They understood my vision perfectly and created a landing page exactly as I wanted it. They were professional, creative and responsive throughout the project. I'm delighted with the result, which perfectly reflects the image of my application. I'd highly recommend their services to anyone looking for a quality digital agency!"
Senghane Lmighty
whodaboss.app
A huge thank you to Geekworkers for their excellent work on my website. Their responsiveness, professionalism and creativity made all the difference. A smooth collaboration and results beyond my expectations. I highly recommend!
Chiara Cuffaro
chiaracuffarokinesiologie.ch

Vous avez un projet à valoriser ?

Un site web n’est pas une simple vitrine.

C’est un outil stratégique qui doit attirer, rassurer et convertir.

At the house of Geekworkers, nous concevons des sites professionnels clairs, performants et orientés résultats. Qu’il s’agisse d’un site vitrine, d’un site corporate ou d’une plateforme sur mesure, chaque projet est pensé pour valoriser votre activité et générer des opportunités concrètes.

Contactez-nous dès maintenant.

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