With the ubiquity of smartphones, a effective mobile strategy has become essential for many companies wishing to interact with their customers, offer innovative services or optimize their processes. Geekworkers, a digital agency in Lausanne, helps you define and implement the best mobile strategy for your SME in Switzerland. Whether through a native application (iOS, Android), a Progressive Web App (PWA), or optimizing your website for mobile, we guide you towards the most relevant solution to achieve your goals.
We assess with you whether a dedicated mobile application would bring real added value to your customers or operations, compared to a mobile-optimized website.
Advice on the best technological approach : native app for maximum performance and functionality, or PWA for web accessibility and potentially lower development costs.
If an application is considered, we design a user experience and an interface specifically designed for mobile screens, intuitive and efficient.
We help you define a strategy to promote your application (ASO - App Store Optimization, mobile advertising) and encourage downloads and usage.
A mobile application is relevant if you want to: offer specific features not possible on a website (e.g. offline access, advanced push notifications, use of phone sensors), retain existing customers with personalized services, or if your primary service is inherently mobile. The app must provide real value. See our services mobile application development.
A PWA is a web application that offers a user experience similar to a native application (accessible via an icon on the home screen, push notifications, partial offline access) but which is developed with web technologies and accessible via a browser. The advantages are: no need to go through app stores, a single development for all platforms, and better potential SEO.
Yes, developing and maintaining a mobile application (especially native for iOS and Android) represents a significant investment.. You need to factor in the costs of design, development for each platform, testing, publishing to stores, and ongoing maintenance (updates for new OSes, bug fixes). A PWA can be a more affordable alternative in some cases.
App Store Optimization (ASO) involves optimizing the elements of your app's listing (title, description, keywords, icon, screenshots, videos) to improve its ranking in search results and encourage downloads. User reviews and ratings also play an important role.
Yes, our pole of tailor-made development in Lausanne has the expertise to develop native mobile applications (iOS/Swift, Android/Kotlin) or cross-platform (React Native, Flutter), as well as PWAs. We support you from design to publication. Contact us for a quote.
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