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Deep Space Astronomy
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Deep Space Astronomy

Trade, Technology
E-commerce reference for astronomy: complex catalogue (600+ products), customised UX via WordPress & WooCommerce

Deep Space Astronomy, a new Swiss benchmark for astronomical equipment, entrusted to Geekworkers The complete creation of its digital presence. Starting from scratch, the major challenge was to build a high-performing e-commerce store capable of managing a very large catalog (over 600 products) while offering a unique user experience in this specialized sector. Geekworkers provided comprehensive entrepreneurial and technical support for this ambitious launch.

https://deep-space-astronomy.ch/🔗
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Deep Space Astronomy, astronomy equipment shop
Goals
Establish a leading e-commerce presence
Create a solid online store to position Deep Space Astronomy as the Swiss leader in astronomy equipment.
Effectively managing a complex catalog
Implement a solution that manages more than 600 products and 20+ categories in a simple and structured way.
Develop an engaging content hub
Integrate an informative blog and the sale of training courses to attract, educate and retain the community of astronomy enthusiasts.
To offer a superior digital experience
Designing a modern user interface and a smooth shopping experience that surpass the usual standards of the astronomy sector.
Solutions
Twint WooCommerce Payment Configuration
WooCommerce Store Creation
E-commerce SEO Optimization

Strategy and technical solutions deployed

Geekworkers orchestrated the complete launch of Deep Space Astronomy, starting from scratch to create a complete and efficient digital ecosystem, combining technical expertise and strategic entrepreneurial support.

Establish a leading e-commerce presence

Strategy: Custom WordPress/WooCommerce development focused on UX and conversion

We designed and developed an entirely new online shop on WordPress and WooCommerce, with performance and scalability in mind. The emphasis was on solid architecture and an intuitive user experience (UX), using Elementor Pro and Crocoblock to create a rich and attractive interface, positioning the site from the outset as a quality reference in its field.

Effectively managing a complex catalog

Strategy: Advanced data structuring and simplified management tools

Faced with the challenge of a catalogue of over 600 products and around twenty categories, we implemented JetEngine (part of the Crocoblock ecosystem) to structure the product data in fine detail (custom post types, taxonomies, meta fields). The integration of WP Sheet Editor drastically simplified the management and mass import/export of the catalogue for the client, ensuring efficient administration despite the complexity.

Develop an engaging content hub

Strategy: Native integration of the blog and sale of training courses via WooCommerce

In addition to the shop, the platform natively integrates a WordPress blog to share astronomy expertise and improve SEO (optimised via Rank Math SEO). The sale of specialised training courses has been integrated directly via WooCommerce, enabling unified management of physical and digital products, creating a real hub for enthusiasts.

To offer a superior digital experience

Strategy: Custom design and high quality standards

Aware that the astronomy sector often lacked modern sites, we paid particular attention to UX/UI design. Using Elementor and careful front-end development, we created a fluid, aesthetic and reassuring digital experience, comparable to the standards of the major e-commerce platforms, in order to strongly differentiate Deep Space Astronomy and maximise customer satisfaction.

Results
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Deep Space Astronomy: Successful launch of the new Swiss benchmark in online astronomy

Thanks to the comprehensive support and technical expertise of Geekworkers, Deep Space Astronomy successfully launched its ambitious digital platform, positioning itself as a major player from its entry into the market.

  • A complete e-commerce platform has been successfully launched: A high-performing online store with over 600 products was launched, starting from scratch.
  • Complex catalog management mastered: The structure put in place (notably via JetEngine & WP Sheet Editor) allows for efficient administration of the vast product catalogue.
  • A unique user experience: The site offers a quality of navigation and purchase (thanks to Elementor and a polished design) that is significantly superior to the usual industry standards, generating very positive feedback.
  • Integrated ecosystem: The platform seamlessly combines a shop, an informative blog (optimized for Rank Math) and the sale of training courses, creating a unique destination for enthusiasts.
  • Positive market reception: The launch was welcomed positively by suppliers and stakeholders in the astronomy community, validating the quality of the work done.

This project illustrates Geekworkers' expertise in providing tailored e-commerce support, from design to implementation, using WordPress, WooCommerce, Crocoblock and Elementor, even in demanding niche markets.

Launch or revamp your custom e-commerce business with Geekworkers.

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